Editorial policy
Everything on this site is written for it. Nothing is copied from a product page or from anywhere else. These are the rules we hold ourselves to.
Only what can be checked
A dawn length, a screen size, a number of alarms or a price appears only where we have it. Adjectives that cannot be verified against the clock on your nightstand do not appear in a specification, because there is no way to be wrong about them and therefore no way to be right.
Sources
Where a page touches sleep, light at night, noise near a child, or living with dementia, it cites a public health body or a professional association and prints the date we read the page. Every source was opened and read before the sentence beside it was written, and the sentence was written to the source rather than the source hunted to fit a sentence.
Those sources say inconvenient things and we print those too. Light from a device at night can confuse the body clock, and a lit display is a device. A sound machine near a baby should be far from the head, quiet, and on for a short time. A calendar clock helps someone know the day; it does not treat anything.
The company story
The sections about how we work and who does the work describe roles and habits, not history. A founding year, a factory location, staff numbers, awards or test results appear only if we can stand behind them, and the team section describes roles rather than people, without photographs.
Reviews
Customer reviews on the front page are quoted word for word, with name, star rating and date, and each links to the clock it is about. We do not write testimonials, and we do not remove the ones below five stars.
What we do not do
We do not describe a clock as suitable for a use it was not made for, and where a public safety body draws a line we print the line rather than working around it.
Corrections
Errors get corrected on the next update. Write to hello@myjall.com.